The Miles That Made You

This one is near and dear to me. As every runner knows, the training you put in for a race goes largely unseen. This campaign sheds a light on the stories of real athletes as they prepare for their fall marathons. While every other brand comes out for race day, Garmin celebrates the before — the miles that made you.

Creative Team: Amy Van Patten (writer), Joe Dietrich (art direction), Brooke Hult (social strategy), Kyle Pusateri (producer)